NOTICE: Many of the novels have been removed because they might cause violations, which we were not aware of earlier.
Episode 136 – The Devil Wears Purple (3)
The first graph that appears.
[Perfect Play Q-Tube Average Video Views Trend Analysis]
The company had analyzed not only the number of subscribers but also the number of views of the video. Below the graph, the 'Ranking of Popularity' was written in red highlighted letters.
“We analyzed Purple’s channel from various aspects to provide more accurate treatment.”
[Perfect Play Try Channel Follower Trend Analysis]
[Analysis of the number of viewers by time zone of Perfect Play Try Channel]
The graph has grown larger.
“As a result, we have decided that Purple’s value cannot be determined using the current indicators.”
All those graphs had something in common.
“Rather, because the current indicators are ‘undervalued.’”
Although their appearances were different, the fact was that they all never stopped rising.
“Of course, I think Purple-sama and Team Perfect are more aware of that fact.”
The male employee said that and gave a quick glance to the female employee. She nodded and continued speaking.
“The first contract amount between Purple and the head office was 3 million won.”
“Yes, it was.”
“Yes, at that time we had about 13.5 subscribers, and we valued it at 150,000.”
It was a story from when she signed the Biocrisis advertising contract. She swallowed dryly, perhaps nervously, and opened her mouth again.
“We have no intention of belittling Purple’s value. First of all, let me say that it can be adjusted at any time, and I will tell you the amount set by the head office this time.”
Park Joo-ho's eyes became strange.
All three people in front looked obviously nervous.
'The burden of public declaration.'
It was clear that they were being careful not to let this contract go awry. This was welcome news for Lee Kyung-bok and Park Joo-ho.
'At this point, it might be okay to raise the standard to 2,500… … '
While Park Joo-ho was calculating in his head again, a holographic document appeared.
When he saw the price written there, his eyes opened wide.
“30 million won… … ?”
It was a whopping 10 million won higher than initially expected. Park Joo-ho did his best to maintain his composure.
On the other hand, Lee Gyeong-bok expressed curiosity rather than surprise.
I'm curious as to how this amount came to be.
As if reading the expectations, the female employee quickly continued her explanation.
“We decided that it would be difficult to accurately measure Purple’s value based on channel growth alone. Therefore, we reanalyzed the effectiveness of previous contracts.”
A new diagram appeared along with her words.
“This is a chart comparing Purple’s Bio-Crisis play before and after. The number of viewers on Tri-Channel, which had been maintaining an average of 6,000 to 7,000, exceeded 30,000 the next day.”
It was a whopping five-fold growth.
But that wasn't the end.
“After that, the true ending was revealed and the contract was completed thanks to Purple’s play. However, the increase after that did not stop, but rather became stronger.”
It was a natural thing.
This was because players who had only played the original ending challenged the true ending.
“In addition, sales also increased, and after the headquarters announced a difficulty update, sales increased by about 4 times the previous sales.”
Sales increased not only in Korea but also around the world. This was thanks to the developer's decision to lower the barrier to entry through Purple's play.
The middle-aged man nodded to her slightly and continued speaking.
“Based on our internal analysis, we believe that Purple’s YouTube channel will soon surpass 1 million subscribers, and that the sales increase effect from this public broadcast will be no less than that of any other influencer.”
Park Joo-ho blinked.
'Was the ripple effect greater than expected… …!'
The error occurred because he did not have internal data held by the company.
'It seems like Kyungbok has already decided that he is a YouTuber with 1.5 million subscribers.'
Compared to the first contract, its value was essentially ten times greater.
And how long did it take to get here?
'To this extent in just 2 months… … '
To be exact, it wasn't even a full two months. The ransom increased tenfold in just one and a half months.
Park Joo-ho didn't show it, but his head was tingling.
'This is the true value of a genius.'
He looked back at his friend.
The person involved, Lee Gyeong-bok, only had a faint smile on his face.
“Thank you. This is the first time I’ve heard such a detailed story.”
He expressed his gratitude and turned away.
“Is it okay if I go and talk to the manager for a moment?”
“Oh, yes yes! Of course. We’ll make room for you!”
The three people immediately got up and left the conference room.
When the two were left alone, Lee Gyeong-bok asked.
"how is it?"
“This is awesome.”
Park Joo-ho maintained his expression even as he said that.
“The fact that the company even disclosed internal analysis indicators means that it is that desperate.”
“Ahem… … So we’re holding the sword handle?”
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“That’s true. But I don’t think I’ll ever need to swing that sword.”
"oh?"
“Of course, if we ask, they will listen. However, the company has its own set of rules. In the current situation, they may be able to force their way over that line, but…”
Park Joo-ho slightly wrinkled the tip of his nose. Lee Kyung-bok nodded at that expression.
“There is a risk that if you are too greedy, you will end up cutting off the relationship altogether.”
“After all, companies tend to think about benefits relative to costs. In the long run, even if there is a profit, if the loss is big right in front of you, your judgment will inevitably change.”
Lee Gyeong-bok thought about it for a moment and then made a decision.
“Then I think it would be better to go without further negotiations.”
He looked at his friend and smiled brightly.
“Wouldn’t it be better to receive 30 million won now and 50 million won later than to receive 40 million won right away and be done with it?”
“Surely, if you look at the growth trend, your value will continue to rise.”
The corners of Park Joo-ho’s mouth went up at that answer. It was because he was satisfied with his friend’s decision to choose long-term profits over short-term profits.
After finishing their discussion, the two called the employees back in.
"thank you!"
When Lee Kyung-bok accepted the proposal, the employees' faces lit up.
“Oh, I have one condition. Could you please check if it is possible?”
Lee Kyung-bok added a word to them. The employees who heard the conditions he mentioned quickly nodded their heads.
“It’s not difficult at all! I’ll get ready right away.”
“As expected, you only think about broadcasting.”
“Isn’t this why everyone watches Purple’s broadcast?”
It was a condition that they had no need to refuse.
* * *
On the day of the public broadcast.
People's actions were as fast as their waiting.
-Wow lol It's already over 8 thousand?
-I put the kids to bed right away to watch the broadcastㅋㅋㅋ
-Tsk tsk Lupin's skills are so immature
-It's so great to apply for overtime work and get paid while watching TV, lol
-I don't care because I'm the boss^^
-No;; Why did you suddenly get older!
-All the console uncles are here lol
-Hey! You're a gamer too! A gamer!
The chat room was filled with anticipation and excitement. But something was off.
-But why is the chat window so clean?
-Isn't clean better?
-No;; I thought foreigners would flock here
-Really lol I'm mentally prepared
-Didn't you forget all about Demerk?
-Take that back!
-Do they know Demerk!?
-The old men are going crazy right away lol
-Boomerang is coming…!
In the midst of all that chatter, the broadcast intro started playing. The viewers' attention was immediately drawn back.
“Tha!”
Then, the chat window exploded at the sight of Lee Kyung-bok appearing with a warm greeting.
-Phew! Phew! Phew!
-Thank you so much for helping me with my homework ㅠ
-Godfly descends! Godfly descends! Godfly descends!
-The big man is here! The big man is here! The big man is here!
-Phelllujah! Phelllujah!
A curious sight unfolded as people praised the advertisement they had received.
And the praise didn't end with just chatting.
['DebungiMustCry' donated '300,000' won!]
[Thank you, student^^]
['Yaunya?' donated '500,000' won.]
[The devil cried, I cried, and the whole world cried at Demerk's resurrectionㅠ]
['Isn't this the legend?' donated '200,000' won.]
[Legendary moments with legendary games and legendary streamers]
Lee Kyung-bok's eyes widened at the flood of high-value sponsorship.
-Oh lol Godple, I was surprised by the sudden money cushion
-Wow lol look at the spending power of console dads
-The sponsorship amount unit has completely changed lol
-Ah, lol. If you do this, you're not an old man, you're an elder.
-Really lol When you open your wallet, you're like an adult
-Is this social life?
Laughter spread throughout the chat window.
Lee Gyeong-bok continued speaking, expressing his gratitude politely.
“Thank you so much for your support! Please understand that today is a commercial broadcast, so I cannot confirm everything.”
Lee Kyung-bok checked the number of sponsorship windows as before, but he had no intention of stopping sponsorship.
Since the number of viewers has already exceeded 10,000, the amount of sponsorship is also considerable. If all sponsorships are viewed, there is a concern that the advertising time will be pushed back.
“As you all know, today I will be playing the first playthrough of Demon Must Cry, Demerk. However, please note that what I am playing this time is a test build, not the final release build! It may differ from the final release.”
-This invincibility ticket is different lol
-Really ㅋㅋ When you think about bark, you can't help but change
-Isn't the cutscene not right this time too? ㅋㅋㅋ
-Ah haha I was so immersed at that time I got really pissed
-Have you come to your senses after being bitten by a dog once?
-Please take a look today since it's a test build^^
Lee Kyung-bok checked the chat window's response and immediately moved on to the next instructions.
“And one more thing, there might be some people who can’t access my broadcast right now?”
The chat window soon became filled with question marks.
-???
– Having trouble with Tri Channel?
-No? Are you okay?
-You're saying that you can't access only the Godple channel?
-How did it happen, how did it happen!
-You're not going to stop the broadcast in the middle of it, are you?
-Then try going to hell lol
-If there's a problem, I'll go collect money from the truck right away.
If only Purple Broadcasting was not accessible, it would not be a problem with Try itself. Viewers did not hide their worries about this.
Lee Kyung-bok laughed at this and waved his hand.
“No, it’s not a channel problem. If you know someone who has this problem, please tell them to change the language to ‘Korean.’”
Despite the following explanation, the question marks in the chat window did not disappear. Instead, they increased in number.
-korean?
-Why the sudden language setting?
-uh?
-HOXY?
-Oh my gosh, really?
Some viewers noticed the intention. Lee Kyung-bok smiled brightly and explained the situation.
“I have concluded a separate discussion with the advertiser before the broadcast. Only those who have their language set to ‘Korean’ can access my main broadcast, and those who are more comfortable with other languages can watch the relay broadcast through the company’s official channel.”
This was the condition that Lee Gyeong-bok put forth to the four sides.
Why was it necessary to do so?
“The interest from overseas is greater than I expected. Of course, they are all valuable viewers to me, but more important than anyone else are those who have supported me so far. I ask for your understanding as this decision was made for a more pleasant viewing experience.”
When the reason was revealed, the chat room became agitated.
-Wow lol I'm so touched
-Idiot! An idiot who only knows the viewers!
-What the heck lol I thought there weren't many people
-Wow… If we gather foreigners, it would easily be 40,000 people.
-Is this the mind of a two-month-old Smer?
-Is this Smer who even takes care of the children playing?
-Kingdom, you've actually lived twice? The eldest!?
-What is this? ㅋㅋ This isn't spreading it, it's just pickling?
-Are you crazy for pickling? LOL
-This guy, even his attitude on air is 'perfect'!
-Just god, just light, just perfect!
-You have so much charisma! That's why the fans go crazy!
There were countless chats filled with emotion and enthusiasm. Lee Kyung-bok felt renewed confidence in his decision.
-I'm glad I was born in Korea.
-From now on, it's God Joseon.
-No matter how hellish Joseon is, if it's a purple country, it's bearable ㅋㅋㅋㅋ
-Ah, lol. Foreigners can't watch the original broadcast because they don't know Korean? Are they excited?
-Korean companies, look at Godple and learn from it, you idiots
-Really? Isn't it common sense that domestic use > export use?
-What is the isolationist policy? Lol
-Purple Daewongun effect is gone
-Purple DaewongunㅋㅋㅋDoratㅋㅋㅋㅋ
Tension rising from the start.
Lee Kyung-bok smiled brightly and clapped his hands.
“Thank you! Now that the explanation is over, let’s start the game right away.”
World's first exclusive release.
It was time for the title to become its protagonist.